All posts by Lanu

Passionate about investigating various online opportunities to reduce or minimise scammers action.

Top 3 Challenges Faced By People Starting Online Business

There are many challenges facing people who want to seriously pursue online business, and I want here to highlight just three important ones to ‘battle’ if you really want to be successful in the online business world.

Lack Of Focus

There are many aspects of online business, and after you have done your initial assessment and determine the one that suits you. It is important that you stay focused on THAT ONE UNTIL YOU SUCCEED. This one singular issue is responsible for most failures. Why is this? Because the internet is huge with various distractions, from one project to the other each promising gargantuan and ready income streams. So if one is not really focused, disciplined and committed to the chosen niche, one can easily be distracted. This wanting to be part of a new scheme is called FOMO (Fear Of Missing Out). It is easy to want to believe that a particular scheme will give the needed stream of income than the one you are currently on, so you jump into that, and so on and so forth.

However, it takes considerable time for one to develop anyone opportunity to mastery and perfection for it to be a sustainable business opportunity. But because one is constantly being bombarded with different and new opportunities, there’s a tendency to believe one will make money faster. Scammers know this, and they use it to the full. They come with their so-called ‘SHINNY OBJECT’, and false promises, then they present something that will work for a while before they disappear not to be heard of.

Online Business Success

Another problem here is that if one doesn’t start to make money immediately, there’s a tendency to have little faith in the chosen one, so that sort of increases ‘the shiny’ object drive all the more, shifting your focus again from your main pursue. Unfortunately what is happening here is that the less focused you are to your chosen to niche, the more difficult it will be for you to develop it to what will generate income for you. So I will advise you to carefully chose your NICHE, stay with it to mastery, know all you need to make your niche successful before you embark on another project. The more projects you have on hand, the less it will be for you to make any of it successful. That is what lack of focus do for online business. Remember he who chases after two rabbits catches none.

Unrealistic Expectation

Today’s trend is to get things done quickly, as people have less and less time for important things in life. These quick fixes have unfortunately robbed into an online business. Instead of systematic dedication and planned actions, people believe in magic formulas to generate success online. Let’s face it, anything that is worth it’s while needs time to take up groundwork, and generate success. Online business is no different.

Another important thing is to know is that it will take you time, depending on how much time you are going to commit daily to your online work, to know the gritty nitty of your chosen niche. Although there are many mentors out there, these will only teach you what to do. Until you TAKE MASSIVE ACTION and do them yourself, nothing will happen. And you must remember that there are learning curve as well. You need time to understand what is being taught, apply it, make some mistakes before the real mastery. If unfortunately, you have an unrealistic expectation of your result, you are likely to ‘abandon the cart before the checkout’.

Low-Level Activity

Someone once cautioned against ‘bareness of a busy life’. This means getting busy at low-level activities. What do I mean by low-level activities? Well you on your PC, if what you are doing has no relations to your online business, instead you are responding to non-business emails, checking on your horoscopes, playing games, chatting over Skype etc. Before you know it, you are tired, and you go to bed. This sort of low-level activities continue day in, day out for days, months and years, and nothing is being done on your online business.

My coach once advised me to delete all unnecessary emails at the start of a coaching lesson. The time spent on emails can be considerable if you think of today email marketers, you can get up to one hundred or more emails a day. So dealing with each one of them can take considerable time out of your main goal of online business.

The best way to leverage your time is to have a daily plan of action to follow. You must do high-value work and activities first thing in the morning when the brain is fresh. This means work considerably on your business first, until you are due for a break. If you come back from the break, and you still feel like continuing with your high-level activities on your business, then go ahead, until you feel, you should call it a day on high-level activities. After this, then you can relax on low-level activities like Skype to chat with your friends, check and respond to emails and play games, watch TV or movies online.

Actually, you should work on online business daily no matter what instead of saying several hours once or twice a week. An online business needs consistency and dedication, especially at the initial outlay when the business is at its onset. This is what you need to work on, daily with a systematic plan, and focused action until you attain mastery in the business. Achieving mastery means the business is well on the path to giving you the needed streams of attainable income I can say, this may take between two to three years, if not more to achieve the desired result.

How To Overcome The Challenges?

Overcoming the challenges is very easy. I say this because online business these days offer many opportunities of mentors, coaches and other tutors, who have worked the path, and can easily show you the direction. This prevents you swimming un-aided in the ocean of the unknown.

Wealthy Affiliates University provides easy step by step online business course from the beginning to choosing a niche, developing a website, and marketing your online business. There is also a month free starter, to test the waters so to speak, and determine whether it is something you want to do before you committ yourself to it.

Making your online business successful

Like all things in life, there are proceedures to follow for ultimate success, so this early in the year I want to talk about the science of success, so that when we follow the rules, we are assured of success. Often you read the stories of those who make it big online, those with huge income like Russell Brunson of the CLICK FUNNEL FAME, howbeit, there are many small players as well, who make sustainable income online, enough for them to work for themselves and create a desirable life they want.

I am saying this to encourage whatever we want to do, in a small step, sizeable way, to focus on these small steps to achieve our independence. There are basic rules, which can be analysed as follows:


Creating a succeessful online business is a slow growth process, and it does take a whole lot of patient and committment as well as focus. You must believe you are in it for THE LONG HAUL. It is because people are very eager TO GET RICH QUICK ONLINE is the bane of many online scams. A lot believe you can start making money immediately, and hence respond to such gargantuan income offers. These sort of short sighted individuals have unfortunately helped boost online scams, which in UK in 2018 exceeded £300m. Just this week, I answered to a friend request from a gentleman (so I believe) from USA, and the next information he was sending me is how he can help me get $50,000 US Government State Fund for small business, despite the fact that he is aware I do not live in USA. I simply answer him that I don’t believe in FREE lunch.


It is important to focus on what you want to do first and foremost. Focus involves WRITING DOWN your plan of action, as well as documenting on the STEPS to carry out such plans in an itemised way. This gives you a big picture of what needs to be done at a particular time. This plan has to be achievable, depending on your timing and routine. This means you have to be realistic with your plan, and be consistent, with your success as a goal. It is important to work on your business DAILY, not here today, gone tomorrow. The mistake a lot of us make in online business is you need to work on it alongside perfecting the system. It is not something you take study for, and wants to know everything before you start implementation. It is during the implementation that you learn the lesson, and from the mistake you make.


If there’s anything at all that requires serious investment in oneself, it is in making success of your online business. This means you do not want to navigate the ocean of uncertainity by yourself. You want to leaverage on the success ofthose who have made it online, and tap on their knowledge. That is what you are paying for by getting a mentor. Mentorship/Coach IS NOT CHEAP, but you gain a lot by making less mistake and attaining success faster than you would have done without a mentor. So you realise that this sort of investment is worth it in the end.

Another investment you can make is reading good quality books relating to what you need to learn on your niche. Read online review on Amazon to get a feel of the good ones, and also look at what you can get on ebooks, as they are a lot cheaper, and you can save a lot of money by substituting ebooks for physical ones. Unfortunately I an not an ebook person, so most of my books are physical ones. However it is worth to know that continuos learning is central key to success, because things are changing in relations to customers and ways of serving them, so keeping yourself updated will ensure you be in the know.


Making your health a priority is about one single wise advice that will guarantee you success in your online business. We have heard it said several times that health is wealth. There are many proven self help that you can use to enhance your optimum health while working hard on your online business. When you are fit, hale and hear, it is easier to work longer hours to meet deadlines, and do whatever needs to be done within the time specified. You must not overdo things though.

Another important issue regards your health is taking a well deserved rest is part of online success. Working yourself to stress level, and NOT taking a break is detrimental to your health, and of course business. Eat healthily and sleep well, taking cognisance that all these contribute to a healthy lifestyle. In this area, you definitely cannot compromise.


The most important aspect of attracting success in life is to be able to GIVE VALUE to your customers. The more helpful you are, the more your business will be successful. This is the law of life, of returning to you in hundrefolds what you put out. Endeavour to investigate what your customers needs are, and how best to meet such needs. Business success is not all about money and affluent, but more of rendering value. This you need to keep at your mind always. Provide and exceed your customers’ expectation.


This is bane of success. Are you willing to share part of your profit with one or two charitable organisation? Most successful people are being driven by purpose, the purpose to reach out to the less priviledge members of the soceity. Even if you are not yet there, it is good to have in mind what your kind of charity will be, what kind of involvement you will have with the less priviledged members of the soceity. A great man who once lived said. ‘YOU WILL ALWAYS HAVE THE POOR WITH YOU, SO OPEN YOURSELF TO THE POOR’.

Top 7 online safety tips

There’s no doubt that scammers and fraudsters are going to work as hard to get much out of shoppers the following weeks of Black Friday & Cyber Monday followed by Christmas shopping. What aRe the top five safety tips to consider:

Cloned Websites

This is very common despite that most shoppers do not even take notice. Cloned websites look and feel the same with the same logo, so that it is very difficult for ordinary shopper to detect. This means whoever uses the cloned websites will have their card details stolen, and of course no order will ever be delivered. What are the common giveaways to detect cloned websites? The most common is the name, look for the true name, for instance, we can have instead of Look for the green padlock which indicates security, although Google says there are many greenpadlocks now that it is looking at changing that algorithm. The green padlock can be put there to help deceive you further.

Another giveaway is bad spelling and or grammar, someone said here is your ‘attashement’ instead of attachments, and or we have ‘theze’ products on offer for you etc.

Look also critically at the website, does it look professional enough, this is another giveaway if you want to take care.

Copycats e-mails

Are made to see like they come from organisational giants like BT, HMRC, Microsoft, Yahoo and Outlook. The recent one I received from Outlook was telling me I need to increase my email capacity, otherwise I my account will be deleted, as I have used all my mail capacity on outlook. The copycats emails letters also have original logos, so you really have to careful in order to detect the truth. These emails, otherwise called phishing scams, always contain a link for you to click to update. Do not click on any link on these e-mails, all links have phishing links even the one that says, ‘IF YOU NO LONGER WANT TO RECEIVE EMAIL FROM US, CLICK HERE’. Just delete immediately, or if you have an outlook account, it can be reported as a phishing scam.


Online reviews

Is the merchant name new or unfamiliar to you, you can always detect by reading online reviews like in TRUSTPILOT. You can also use search engines like Google, Yahoo and others to learn more about the merchant. If the name does not come out, then you know it is fake.

Unsecured Wi-Fi

Yes, it is true that you want to surf, and carry out important transaction including online shopping on the go, unsecured Wi-Fi is one that can be easily accessed by cybercriminals, including stealing your personal and sensitive data. Never use free and unsecured Wi-Fi, any open zone Wi-FI for that matter.

Use credit card

Always use your credit card. Luckily EU has now scrapped the etra charges made by merchants for paying with a credit card, making it a lot cheaper for you to buy by credit card. Credit card payment gives a higher guarantee on your purchases, making it very easy to retrieve your money from any unscrupoluos merchant. All you have to do is to report to your card company with the necessary details. Not only can they refund your money, they will also ‘flag’ information about the merchant, and share such information with others.

Update softwares always

For security reasons, software need to be regularly updated when updates become available. This is because update always improve on security, and made available to users.

Use strong passwords

Using strong passwords that contain, upper and lower cases, numbers and special characters cannot be easily identified or hacked, giving you extra security.


Tips to change your life in 2019




We said again and again that the future is online, and the earlier you get into it, the better. This is based on fact, and the trend of human purchasing system, the future is definitely online. We now want to give you certain tips to enhace your success in the coming year.

A secondary income

Are you just starting out in an online business? it is good to still keep your day job, to pay your bills. A  secondary income will reduce your frustration and stress regards money, thereby giving you a better chance of success. You must realise that an online business is one of slow growth, so it needs time to become profitable, and you will need to spend on adverts and few other things for your business to become successful.

Live frugally

At least for the time being of building your online business, minimise your outgoings to only the essentials. This way, you will have that extra to spend on your online business.

Positive mindset

Always base your decision on facts, reality and positive mindset. This is because mind plays an important part in achieving your results. Whatever you think you can, or cannot you are right. Set  your mindset on an ‘I CAN ACHIVE IT’ mode.

This means always celebrate your success, and view failure as a learning curve, learn the lesson and move on. You must realise that failure is a critical part of success. Never to fail is never try it out, which is even worse. The worse kind of risk is NEVER to take any risk.

Be consisent

in taking daily action. Work consistently on your business. Let the purpose of why you are starting an online business fuel you towards progress. Think about achieving financial freedom, working for your self and having the essential time to do what you want to do including traveling the world.

Be resourceful

This simply means conduct your affairs in a way that is ready and want to help others. This is an excellent way of achieving success, as you build relationship along  the way of friendship. An essential tool for online work is building your list, your list is number one contact. Are you ready to help and support, even going the extra mile? If you are that person, then your success is assured.

Invest in yourself. invest in your business

This simply means get the right and necessary education. Only those investment will pay you high dividend and yield in the future. Don’t be mean in spending money on those things that will improve your business. What you should focus on is spending a pound to get two back.  Also leverage on the use of technology in your business, do not lag behind, spend money on latest tools to enhance your business.

Be careful who you take advice from

This is an important aspect of a mindset. Only surround yourself with those you want to trade lifestyle with i.e. people who are achivers themselves, people who understand your struggles, not those who would discourage and put you down.

Don’t give up and quit

Of course you will get to a point where you think there’s no point in going further. My advice is that don’t quit. Never give up, because quitters never win. Online business is never easy, never smooth, full of scams, but there are legitimate ones, and you can make yourself a sustainable income streams ONLY if you don’t give up.




How to achieve financial freedom in 2019


I am writing about 2019 because this year is almost done, and although it is still possible to start something this year, the effect will only come out in 2019, hence the topic indicated 2019.

Three powerful ways to achieve financial freedom in 2019

Learn the way of success

What do I mean by this? It was Tony Robbins who advised that If one is interested in being successful, it is important to learn from those you termed or deemed to be successful. This means you have to engage in a training program to help you achieve and implement those successes. The world of digital entrepreneurs is so massive these days that you have to be careful where you tread to be able to choose the right one for you. I noticed when I started my digital journey in 2016, I soon observed that there are many scams as there are good opportunities online. Scammers are having their field days, so are genuine entrepreneurs.

Choosing your training program will depend on your NICHE, and what you want to achieve. For each niche, there are hundreds if not thousands of ways from different coaches all over the world. You must remember that this is an age of information, and you have a responsibility to read reviews of the ones that catch your interest, and also note what those who have gone undergone the training program have to say about it. Luckily you will find reviews on good ones, as there will be others promoting them.

What will make one a good mentor? – read what others are saying about him – what are the reviews on this particular coach, what are his method, and how is his own business doing? All these are easily verifiable online. Also, take time to read more about his students too. All these indices combined together will give you a direction of who should be your own mentor and coach.

Invest in your yourself

This self-investment should not be taken lightly, it is ONE THING THAT CANNOT BE LOST, even if your business if not doing well. Most people take investment in themselves lightly, giving one form of excuse or the other, the common one being it is expensive, and so they cannot afford it. What you don’t understand is that investing in yourself actually save you money in the long run, by not spending time and money on unprofitable schemes, what we term ‘shiny objects’. You may ask how? – by navigating you towards a road that is sure to bring in success. Getting there with the right knowledge is the important, quicker and surer way towards your online prosperity.

The right education teaches you the roadless travel, which is important, as regards what to ignore. The most profitable and evergreen niches, what type of adverts to follow, how to present yourself on social media and much more. You are practically held by hand to show you the path. And I can tell you that there are coaches who will not hold anything back, teach even with a guarantee of success. How about that? A coach that promises to pay you three times your fee back if you don’t make money from his tuition. These are the sort of investment you need to make on yourself, on your life to free yourself from debt, live your life to the full, call your own shots and travel the world and be financially free forever.

Be Teachable

What does it mean to be teachable? It simply means TAKING ACTION on things learnt. The knowledge they say is power, but only if one applies the knowledge accordingly. If you are given a course of action and plans to follow, but you do not implement them, then you are not going to benefit from the knowledge imparted. So in a nutshell taking action is very CRUCIAL to your financial success in 2019. There are some people that go from one program to the another, one training to another, using various tools etc, but when it comes to taking the required action, they lack the courage or discipline to do so.

What might cause this, you may ask? Some say fear of failure. One should not let fear of failure get in the way of one’s success. All the three required action above is actually to keep failure at bay, and that is why one needs to take the three steps and rightly too because by taking up the three steps seriously, failure will not surface. Being teachable again is NOT getting distracted but focus on your goal. You can get distracted by shiny objects and get rich quick scheme, which is actually setbacks when you think about it.

Next step

What then is the next step to know how to go about it. The first step is to determine your niche, your niche is a section of the online business you want to concentrate your business on. Then you will be able to work progressively when you know where you are going, and what to focus on. Again the most important thing is to take action on your plan, on things learnt, and on the training implemented.

New to the online world? Then what you need is simply teaching that introduces you to online education, in all its ramification. That is where Wealthy Affiliate University comes in, This is an online training portal that teaches you how to implement from start to finish and get successful online.

What does financial freedom mean to you?

And finally, you need to have the patience for your business to grow. Online success again is not a get rich quick scheme, but a regular passive and sustainable income that will give you the needed financial freedom, if you take the above three action and implement by taking action on things learnt. With confidence, I can tell you that you that 2019 will be a year in which you will remember as turning your life around, where you are gradually being free from debt, and live your life to the full.